suncare is the new skincare
The new generation of UV protection
TRUE FILTER™ urban protective mist
The new generation of UV protection
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Urban shield : UVB UVA SPF25 PA+++ anti-blue light & pollution protection.
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Mist texture : protective veil with an invisible finish, without greasy effect.
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Make-up friendly : (re)application over makeup, without spreading.
Patented formula. Designed and manufactured in France.
Why do we love it?
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Hydrates and brightens the complexion (niacinamide, vitamins C/E).
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Rated 93/100 on Yuka. Suitable for sensitive skin.
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Practical and portable format (50ml).
Why protect yourself every day?
80%
premature aging comes from invisible (UVA, UVB) and visible (HEV, blue light) light
5 hours
per day in front of a screen is enough to create deep cellular damage
9/10 people
breathe polluted air, a source of oxidative stress and cellular damage
Outdoors
Solar rays (UVA, UVB) invisible to the naked eye, as well as HEV, are responsible for sunburn, premature aging of the skin (wrinkles, brown spots, sagging skin) and even cancer mechanisms. In urban areas, atmospheric pollution acts as a magnifying effect on UV rays, amplifying its harmful effects on the skin.
Indoors
The skin is just as exposed to UVA rays that pass through windows. In the digital age, blue light from screens (smartphones, computers) is the cause of oxidative stress, which slows down cellular regeneration (pigment spots, imperfections).
TRUE FILTER™: a small gesture for big protection
It is essential to protect yourself daily against the light spectrum and environmental aggressors to preserve your health.
However, few people apply protection to their skin before leaving for the office, and even fewer people remember to reapply their protection during the day.
It is to meet this need for protection that we developed TRUE FILTER™.
Offering you the best protection combining high performance, sensoriality and practicality to combat light sources on a daily basis.
Blog posts
SPF15/30/50, PA++/+++: What are the differences?
Have you ever tried to understand the distinctions between SPF 30 and SPF 50 sunscreen? What is the relevance of broad spectrum and how are SPF tests carried out? Can...
Which SPF protection should you choose on a daily basis?
SPF25 or SPF50, which is the best option for daily use? An SPF25, although it may seem less protective, filters 96% of UVA and UVB rays, while an SPF50 only...